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How Homer Works

Every stream
of data becomes
one river of insight.

Your ads, analytics, store, and email each flow their own stream. Homer merges them into one current — then samples it around the clock to find wasted spend and hidden ROI.

Monitoring · sampling continuously
Google Adsstream
Meta Adsstream
Shopifystream
Klaviyostream
AI Searchstream
One river of data · monitored continuously

Homer takes a sample

Sample · Wasted Spend

Brand-term cannibalization on paid search. Est. $600–$1,200/mo.

Sample · Opportunity tap →

Meta spend and branded search correlate with a 48h lag. Est. $1,500–$3,600/mo.

Simple to get started

Three steps, running continuously.

This isn't a one-time report. Once your streams are connected, the river never stops — and neither does Homer.

1

Step 01

Connect your data streams

Every source — analytics, ad platforms, your store, email — flows into one river of data, on one timeline. Read-only, connected once.

2

Step 02

Homer monitors & samples

Around the clock, Homer reads the current and takes samples — finding where you're wasting marketing dollars and where the ROI is.

3

Step 03

Predictions → experiments

As Homer learns your brand, it proposes experiments — and every result makes the next prediction sharper.

One river of data · continuously monitored for opportunity

Where It Starts

The first thing Homer finds:
the money you're leaving on the table.

The river is the mechanism. The outcome is found money. Homer's free Marketing Scorecard reads your whole stack and shows you the wasted spend and missed revenue — with a dollar estimate — before you connect a thing.

Free Marketing Scorecard

See what your river surfaces first.

A found-money report on your business — wasted spend, missed opportunities, and a monthly dollar estimate. Free, no credit card.

Get Your Free Scorecard →

Get Started

Get your free Marketing Scorecard.

Enter your website URL and Homer's AI will audit your marketing stack and show you where you're leaving money on the table — free, no strings attached.

Takes 2 minutes. Your audit is delivered to your inbox.