We obsess over AI
with a real ROI.
Homer is built by Oblique Software — a small team in Brooklyn that builds practical AI for real businesses. We don't sell strategy decks or framework diagrams. We ship working systems, and we answer the phone when something breaks.
↑ Click the card to draw a new strategy
Who We Are
A team that has done this before.
Founded by three operators who have spent the last decade building, scaling, and selling real software and real services to real customers. No junior consultants. No handoff to an offshore team. You're working with the people whose names are on the letterhead.
Leadership
Lee
Co-Founder · Product
18 years of software engineering. Founded a guitar accessories brand that has sold over seven figures direct-to-consumer on Shopify — real firsthand experience in brand building, e-commerce, and growth marketing.
Dan
Co-Founder · Strategy
Scaled a performance marketing agency trusted by brands like Mejuri, Beyoncé's haircare brand Cécred, Netflix, Shopify Plus, USM, and many more since 2008. Two decades in paid media, SEO, and growth.
Sivan
Co-Founder · Growth
Built a creative studio and performance marketing agency shipping high-stakes campaigns for the public and nonprofit sector. Years of delivery under deadlines where the creative has to land.
What We Do
Homer is where it starts.
Homer is a marketing intelligence platform built by Oblique Software. It connects your data sources — Analytics, Meta, Shopify, Search Console, and more — and builds a self-improving knowledge base so your AI actually knows your business.
It's a data analyst that never sleeps. A morning email telling you what changed. A smart chat that answers real questions with your real data. We built it because we needed it ourselves — running agencies, scaling e-commerce brands, and managing campaigns where the numbers have to work.
Visit oblique.software for the full story on our studio.
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