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For Agencies

Your team already does these jobs.
Homer removes the painful parts.

Watch your agency start compounding when its data, context, skills, agents, and employees continuously improve every day.

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Job 01 / The Agent Relay

Eliot Eliot

Eliot built a brain and an analyst. They can't talk to each other.

Eliot pipes ad data through Windsor.ai into Claude and a custom GPT for every client. The GPT holds the client context. Claude does the analysis: reports, client write-ups, meeting agendas, optimization next steps for Slack. Between them sits Eliot, copying and pasting.

Homer is the shared knowledge base both agents read. Configure the data once. Every agent, and every teammate, gets it.

Windsor.ai Configured twice
Custom GPT / client brain
Client context Marla Aaron Jewelry
Claude / analyst
Outputs Report Client email Agenda Optimization next steps
Copy / paste
Google Ads Meta Pinterest Configured once
Homer
Shared knowledge base Runs nightly Reports Client write-ups Meeting agendas Optimization next steps for Slack Claude Custom GPT

Job 02 / Reporting

Candy Candy

Candy retypes the same numbers every single week.

Spend, impressions, clicks, purchases, return on ad spend. Split by platform, then by strategy. Copied by hand from four ad platforms into one client spreadsheet, every reporting cycle, for every client.

Set up the Ads Segmentation stream once. The numbers arrive on their own, for every client, in one dashboard.

Weekly reporting
Marla Aaron Jewelry

Manual entry
Channel Spend Impr. Clicks ROAS
Google Search
Brand $4,210.55 182,340 6,120 12.40
P-Max $8,542.67 512,755 16,781 6.85
Meta
Prospecting $12,753.22 1,204,318 22,904 3.10
Retargeting $3,318.09 214,006 9,412 10.55
Pinterest
Prospecting $2,105.80 388,120 4,371 2.45
Retargeting $1,240.33 96,882 2,058 7.90

Cell by cell · four platforms · every client

Ads Segmentation

Dashboard

Google Ads + Meta Ads + Pinterest Ads · Jul 14 – Aug 10

Synced · 6:00 AM
Segment Spend Impr. Clicks ROAS
Google Search $12,753.22 695,095 22,901 8.68
Brand $4,210.55 182,340 6,120 12.40
P-Max $8,542.67 512,755 16,781 6.85
Meta $16,071.31 1,418,324 32,316 4.64
Prospecting $12,753.22 1,204,318 22,904 3.10
Retargeting $3,318.09 214,006 9,412 10.55
Pinterest $3,346.13 485,002 6,429 4.47
Prospecting $2,105.80 388,120 4,371 2.45
Retargeting $1,240.33 96,882 2,058 7.90
Total $32,170.66 2,598,421 61,646 6.22

Every client · every morning · nothing retyped

Job 03 / Data Collection

Jonathan Jonathan

Jonathan needs enterprise power without configuration hell.

Skai setup has proven too complicated to get widespread use, and it takes too long to maintain. Everyone still needs one place to manage data pulls and reporting for big clients, without custom code.

Homer’s data streams: pick the brand, connect the source, choose the segments. Reporting included.

Campaigns Dashboards Reports Dimensions Categories Widget Data source Pacing monitor Metrics Filters Automated actions Custom metrics & columns Incremental indicators
12 steps 23 steps 35 steps 47 steps before the first report

Segment Your Ad Campaigns

Homer

Ad platforms & data sources

Check each ad platform this stream reports on, then choose each linked source it should include.

Search…
Meta Ads Marla Aaron Jewelry

Check every account this stream should include for this platform.

Marla Aaron Jewelry

Marla Aaron Jewelry
Google Ads Marla Aaron Jewelry
Pinterest Ads Marla Aaron Jewelry
Meta Ads 3 Campaigns
Select all campaigns Prospecting Retargeting Brand Search
Create Stream Cancel
Weekly report · Marla Aaron Jewelry Streaming

Three choices · no manual · reporting included

Job 04 / New Business

Jenna Jenna

Jenna rebuilds the same pitch deck for every potential client.

Every first sales call starts with the same manual work: screenshots, stats, slides, late the night before. She wants it automated, and offered on the agency site as a lead magnet.

Homer's free Marketing Scorecard: one URL in, a finished report out, ready to offer on your own site.

First-call pitch deck
Marla Aaron Jewelry

11:48 PM
Slide 1
Slide 2
Slide 3
Slide 4
Slide 5
Slide 6

Screenshots · stats · slides · the night before

Free Marketing Scorecard

Homer
marlaaaron.com

Marketing Scorecard

Marla Aaron Jewelry

marlaaaron.com / Prepared August 24, 2026

72 of 100

Overall Score

Marketing Health

Site Health

81

See the details

Agent Readiness

64

See the details

AI Visibility

43

See the details

The Money / Missed Revenue

Total missed revenue

$1,965 /mo

Job 05 / Shared Skills

James James

James shares his best skills in Claude. Every agent and team member should get them.

The team's Claude workspace already shares skills between its members. But new models come out all the time, and the team should never be locked into one platform. Every skill should reach every tool, so everyone uses the latest best version with any agent: GPT, Claude, Kimi, or whatever comes next.

Homer syncs skills and data overnight. Build a skill once, and every teammate's agent has it by morning, whatever tool they prefer.

Claude / Team
Skills Skill Shared in Claude
Codex
Skills Empty
GPT
Skills Empty
Skill
Homer
Syncs overnight
Claude Codex GPT Skill Skill Skill

Job 06 / Oversight

Dan Sivan Julie Dan, Sivan, and Julie

Dan, Sivan, and Julie should see problems before they become problems.

Status still lives across tabs and message threads. The executive team wants the early warning signs of potential issues, and the wins too, at their fingertips every day when they talk to clients.

One login. Every client in one dashboard. Alerts on the drops, flags on the wins.

Monday status
Where is everything?

Meta Ads GA4 Sheets Goog... Pin... Sl... G... +7

Dan · 9:12 AM

Where do we stand on Marla Aaron?

Team · 9:47 AM

Checking...

Meta CVR 1.9%
Bright Harbor Agency

Every client

Dashboard
6:04 AM Alert: Meta conversion rate down 20 percent
Meta CVR -20%

marlaaaron.com

Marla Aaron Jewelry

Meta Ads

Revenue

-14.2%

$41,806

harborandpine.com

Harbor & Pine Home

Google Ads

Revenue

+8.2%

$23,914

bluestemcoffee.com

Bluestem Coffee Co.

Meta Ads

Revenue

+3.4%

$9,182

veranoswim.com

Verano Swimwear

Google Ads

Revenue

+12.6%

$31,247

One login · every client · the drop finds you

Dan

Where do we stand on Marla Aaron?

Meta conversion rate is down 20 percent this week. The rest is on pace.

Ask about your clients...

Claude

Job 07 / SEO and GEO

Lee Lee

Lee needs SEO and GEO signals, not a bloated & expensive SEO suite.

Monitoring search and GEO (generative engine optimization) signals for Homer itself should not need SEMrush. Most of it comes free from Search Console, Google Analytics, and Google Ads.

Three sources in, one clean signal stream out.

All-in-one SEO suite $139.95/MO

Rank tracker

Keyword gap

Backlink audit

Site crawl

Traffic

Position map

SERP features

Competitors

Toxic links

Content score

Local SEO

PPC research

Twelve modules · three in use · every month

Search Console Google Analytics Google Ads

SEO & GEO signals

12,482 +18%

One stream / Every teammate, every agent

No more silos.

All the data and context in. One place where skills and best practices compound while the team sleeps. One clean line out to the tools you already use, and any agent you want.

People + more

Data sources

Eliot Candy Jonathan Jenna James Dan Sivan Julie Google Ads Meta LinkedIn Search Console GA4
Homer
Reports Alerts Insights Claude Soon ChatGPT Soon Slack Soon
Overnight sync / fresh context

Also on the way: Google Drive / Notion / Northbeam / and more